April the Giraffe

Got your attention, didn’t I? This is the goal of social media marketing. SMM refers to the process of gaining traffic or attention through social media sites. Animal Adventure Park captured the attention of thousands of people by live streaming one of their giraffes who was about to deliver her fourth calf. The Park hadn’t even opened yet, and yet they were now famous because of this giraffe.

What is your business hoping to achieve with social media? Social media can act as a voice to improve the flow of traffic to your website, and help you gain new customers to your brand. This offers new customers easier access to your brand, and makes you more familiar and recognizable to existing customers.

Overall, social media marketing can be a powerful tool for your business if used correctly. If you have any questions about SMM, the friendly professional staff at Align Local can help you out!

Volunteering at School

My son is in first grade at a charter school here in West Michigan, and for the last two years, I’ve had the fun opportunity to volunteer at his school. Right now, I volunteer at lunch once a week, and I tell you, the experience has been invaluable.

There are many ways to volunteer at a child’s school; making photocopies for the teachers, grading assignments, reading to the kids, helping them with school work, helping out at lunch, wherever you are in life, they have something for you to do.

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Attainable Goals

Goal setting is something I am not very good at. I tend to set my goals too high and am always disappointed with myself when I do not achieve them. However, goals ARE important to set, but they need to be broken down into steps so that the end goal doesn’t seem so far away.

For example, if my goal is to be able to ride bikes with my kids next summer, and be more fit and active, I can say that that is my goal. But how do I achieve that goal? What steps will I take to get there and how do I stay motivated to continue on when I’ve hit a plateau?

That’s where an Ann Arbor personal trainer would come in handy. They take a physical assessment of your overall health and wellness and use that as a tool to help design a workout goal that is achievable. Best of all, they give you the motivation and encouragement you need to keep going and they change up your exercise routine so that you don’t get bored.

With a step-by-step approach, goal setting IS possible, I CAN be out there chasing after my kids all summer long!

Volunteering for volunteering’s sake

When I was in high school, I really wanted to work as a candy striper at my local hospital. I wanted to be the person who brought flowers to patient’s rooms and bring a smile to their faces. I found out that those are the most coveted volunteering jobs in the hospital, so I ended up in escort services, where I took patient’s by wheelchair to their car’s. I found that I really liked this too; patient’s were always happy to see me because it meant that they got to go home! I got to see new babies, elderly people and everyone in between.

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It’s the Most Wonderful Time of the Year

The holidays are upon us and this means gift shopping in the mall, with bright, cheerful decorations hung from every ceiling and wall and Christmas music pouring from the speakers. It also means spending time in the kitchen with good company making delicious meals and producing sweets by the dozens for loved ones near and far.

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Toys for Tots

I wanted to take some time to talk about a program that has been going on since 1947 that means so much to the needy children in our country. Toys For Tots was started by a Marine Corpsman in 1947 who’s wife wanted to donate a doll to charity but couldn’t find an organization to do so.

So he, along with a fellow Marine, set up a collection box outside of Warner Brothers Studios and collected 5,000 toys that first year to be given to the needy children in that area. The efforts were so successful that Toys for Tots was given a national label. The Marine that helped found Toys for Tots enlisted the help of celebrities to get the name out and even Walt Disney participated by creating the famous train logo.

The Marines set up collection boxes in locations across America and distribute the toys locally. They started out collecting and refurbishing toys, whatever families were done with, but in 1979 changed to only new toys as it didn’t send a message of hope to the poor to distribute only hand-me-downs.

Since then, Marines have volunteered their time every year to collect and distribute millions of toys to those less fortunate in the United States but there has been a few occasions where Toys for Tots has gone international. In one country, there was a catastrophic typhoon, another was hit by a hurricane, and the Marines were there to deliver toys and hope to those children.

Toys for Tots is a fantastic charitable organization, one that First Ladies have supported through the years, and with hope, the program will continue for many years to come.

Resolutions are not just for New Year’s

I have a confession to make, when it comes to fitness and getting regular exercise to fit into my schedule, I do not do so well. I am not a good motivator for myself, and I really don’t know what exercises are going to be the best for me. But resolutions don’t just have to be made on New Year’s. Why not make a resolution NOW to finally do something about your weight loss goals?

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Thanksgiving is just around the corner, a time to be with family and friends enjoying conversation, delicious food and good company.

One thing that I have been thinking about is volunteering at a food shelter around Thanksgiving, or volunteering to collect food and deliver them to people’s homes. There are so many wonderful organizations that help out those who have nothing on the holidays.

Mel Trotter ministries is just such an organization that has been helping the homeless community for 115 years by demonstrating the compassion of Jesus Christ by serving meals, offering a place to stay, medical, dental and vision clinics, helping people find jobs and permanent housing and so much more!

This year they will be hosting their 20th Annual Thanksgiving banquet for more than 2,000 people who have nowhere else to go this holiday season. They will have 1,500 pounds of turkey, 300 pies, and all of the traditional sides. This is such a wonderful opportunity for those who are struggling to get back on their feet and are encountering setbacks, this ministry is so encouraging and banquets like this can make such a difference in a person’s life. To make positive connections with others and build bridges toward friendships and find hope because they will know that they are not alone.

I hope you all have a wonderful Thanksgiving, no matter what your plans might be!